iPlayer traffic soars over festive period

The BBC’s iPlayer website saw a 14-fold increase in traffic during the festive period.

From 8 December, 2007 to 5 January, 2008 visits to the site rocketed following its full marketing launch on Christmas Day, according to web traffic monitoring company Hitwise.

During the week ending 5 January, the site was the 80th most-visited website in the UK and peaked at number 62 on New Year’s Day.

Since its launch, iPlayer has attracted criticism as the download version was only available on Microsoft’s Windows XP.

A streaming version of iPlayer was launched for Windows, Macs and Linux in December.

Source: ZDNet

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This entry was posted on 11/01/2008 at 12:05 pm and is filed under Broadband, Software, XP, Vista, Technology News. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response or trackback from your own site.

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