iPhone winning corporate fans despite flaws

A hit with consumers because it combines a phone, music player and Web browser, analysts say Apple Inc’s iPhone is gaining ground as a business tool as well, and could one day rival Research in Motion Ltd’s popular Blackberry line.

Although sought out by high-end consumers, Apple products have never been accepted widely by business, so major corporate adoption of the iPhone would be a breakthrough.

On Monday, SAP broke with precedent by saying it would introduce a version of its upcoming customer relationship management software for the iPhone before launching versions for mobile devices from RIM and Palm Inc.

The reason? SAP’s own salespeople were clamouring for it, saying the iPhone was easier to use, according to Bob Stutz, SAP senior vice president in charge of developing customer relationship management software.

“This isn’t necessarily iPhone deployment by way of the IT department, but it’s by people who really want to use this device and IT is responding in a really positive way,” said Michael Gartenberg, an analyst with market research firm Jupiter Research.

Source: Yahoo News

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This entry was posted on 07/12/2007 at 01:48 pm and is filed under Apple, Software, Mobile, Technology News. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response or trackback from your own site.

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